AI automation for US companies, from a US company
The company behind this site is Meridal Group LLC, registered in Sheridan, Wyoming. For your accounts payable team that means a domestic vendor: a W-9, a dollar invoice, and none of the cross-border paperwork an overseas supplier drags in. The rest of this page is the telecom and data detail a US buyer usually wants before signing anything.
Who you are hiring
The engineer who scopes your system writes the workflows, wires the integrations, runs the deploys and answers the email. There is no account manager sitting between you and the person doing the work, which is why replies come back with specifics rather than a promise to check with the team.
Everything is a written scope with a price agreed before any work, and the work happens on accounts registered in your name, so a US client ends up owning every credential, workflow and repository at the end of it. Previous builds and rescues are written up on the work page.
The paperwork your accounts payable team expects
Meridal Group LLC is a US entity, so vendor onboarding looks the way your finance team wants it to: a Form W-9 on request, invoices issued in US dollars from a US company, and payment by ACH or wire. No W-8 forms, no withholding questions, no international transfer fees on your side.
Builds run 50 percent on signature and 50 percent on delivery, against a fixed-scope statement of work your procurement can file without a second read. Your accountant should confirm any treatment for your own books, because we build software and give no tax advice.
SMS through a US carrier needs registering before it sends
Application-to-person messaging that touches a US mobile network runs through the 10DLC framework, and there are two registrations to complete. Brand registration identifies the legal entity behind the messages using your company details and EIN. Campaign registration describes the specific use case, the sample messages, the opt-in language and how opt-out is handled, and it is reviewed before traffic is allowed to flow.
Unregistered traffic does not fail loudly. It gets filtered, which means messages leave your provider, come back accepted, never arrive on the handset, and show a delivery status close enough to success that teams often lose weeks before anyone works out the campaign was never approved in the first place.
Treat registration as a lead time item and start it before the launch date rather than after it. We handle the submission and write the opt-in copy as part of any build that sends SMS, and the registration sits under your brand, because the brand is yours.
Outbound voice and the label the handset shows
US carriers authenticate caller ID with STIR/SHAKEN. The provider originating a call signs it with an attestation level that records how much they know about the caller and whether that caller is entitled to use the number. Full attestation requires the originating provider to have a direct relationship with you and to have verified the number you present.
A call arriving with weak or missing attestation feeds the analytics engines that decide what shows on the screen, and the practical result is a call labelled as spam, or blocked before it rings. For an agent calling your own customers back, that label is the difference between a booked job and a missed one. We provision numbers so the originating carrier can attest to them properly, and we check what the label looks like on a real handset before anything goes live.
Work we decline, and the law behind the decision
We do not build unattended outbound cold calling, and we do not build SMS blasting.
That answer is fixed.
The Telephone Consumer Protection Act is the reason. Marketing calls and texts placed with an automatic dialing system or an artificial or prerecorded voice generally require prior express written consent from the person on the other end, and national and company-specific do-not-call rules sit on top of that. Damages are statutory and counted per call or per message, so the arithmetic on a list of fifty thousand numbers gets ugly fast.
Inbound work is most of what we do: answering the calls your customers place to you, booking them into a calendar, and writing the outcome back into your systems. Outbound that continues an existing conversation with a customer who asked for a callback is workable too, with the consent trail recorded where your lawyer can find it. If the plan is a dialer pointed at a purchased list, say so in the first email and we will save you the call.
Where call audio and customer records live
For US clients, workflow state and application data run in US regions by default, and model calls go to US endpoints where the vendor offers them. Call audio and transcripts from a voice agent are stored wherever the voice platform is configured to store them, which we set deliberately per project instead of leaving on a default nobody read.
The handover document names which vendor holds what and for how long. Retention is a setting: name the number of days you need and we set it, and since the accounts are yours, you can read every one of those settings back yourself whenever you like.
Bring the stack you already run
Field service and SMB software in the US looks different from the European equivalent, and integration work is where a build either succeeds or quietly rots. We have connected HubSpot, Salesforce and QuickBooks, and the same method applies to ServiceTitan, Housecall Pro and Jobber: read the API surface, map the objects that matter, respect the rate limits, and write back in a form an office manager can audit later.
We have not yet shipped a ServiceTitan integration for a paying client, so there is no case study here pretending otherwise. What you get instead is a scope that names which parts of a vendor API are documented and which are guesswork, with discovery priced separately when the risk is real. The fix library shows the failure modes we deal with most, and the production readiness checklist is the bar anything has to clear before we call it done.
Response times you can plan around
Every message is answered within one business day as a standing commitment, and engineering coverage runs across US business hours, East Coast or West. During a build sprint there is a scheduled call each week and a shared channel between them, so questions do not wait for meetings.
Care clients get fixes inside 24 to 48 hours depending on tier, with the window written into the plan rather than implied. If something breaks outside your business hours, the monitoring sees it before your customers do.
Prices are published in dollars
Every number on this site is a US dollar number, fixed before any invoice and unchanged by which state you are in. Here is the ladder.
| AI Rescue1-2 weeks for fixes, 2-4 for rebuilds | from $750from £600from €700 |
| Free consultation30 minutes, proposal in 2 business days | Free |
| Build Sprint2-6 weeks | $3,000-$25,000£2,300-£19,500€2,800-€23,000 |
| Care & Scaleongoing | $1,000-$3,000/mo£800-£2,300/mo€900-€2,800/mo |
| Fractional AI Engineerongoing | $6,000-$12,000/mo£4,700-£9,400/mo€5,500-€11,000/mo |
Invoices are issued in USD and paid by bank transfer. Builds run 50 percent on signature and 50 percent on delivery. Retainers bill monthly and roll, with 30 days notice to stop. Model usage, phone numbers and hosting are paid by you directly to those vendors at cost with nothing added on our side, and the ones people forget to budget for are itemised in the post on running costs nobody mentions. What each tier includes is on the pricing page.
If your company is in the UK instead
British buyers arrive with a different list of questions, mostly about VAT, data transfers and IR35, and those are answered on the UK page. Everything else on this site reads the same from either country: the rescue service for a build that is failing right now, and the questions worth asking any AI supplier before you sign with us or with anyone else.
Send the problem, in your own words
Describe what is broken or what should stop being manual. You get a reply within one business day, with a price or a reason we are the wrong fit.